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Your New PPC Secret Weapon: The Search Funnel and Keywords on

Posted on Apr 12, 2011 in ecommerce, PPC, PPC strategy, search engine marketing

Are your PPC campaigns getting a little, ahem, lackluster? Check out my latest post on how to use the search funnel to pep up your PPC.

You can take your PPC account to the next level by trying out this technique. It can help you reach buyers at different stages in the purchase decision-making process.

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