2013 PPC Trends, Tips, Opinions Reply

Looking for inspiration for 2013?

Check out these “Top Tips” and point-of-view lists I authored or contributed to for the most popular PPC ad platforms:

Adwords/Adcenter

Bing Ads Presents: 10 Top PPC Tips for 2013 from our SEM Industry Friends (in Fewer than 140 Characters): Done reviewing your PPC and ready to move ahead? In true festive spirits we connected with our friends in the search engine marketing industry and asked them to pass on their top PPC tip for 2013 in fewer than 140 characters:

Be A PPC Leader in 2013: 5 Top Trends: People are always looking to the future marketing trends. Well, let’s face it, it can be pretty exciting and exposes new possibilities, opportunities, and growth potential. Don’t just be a follower! Be ahead of the trends in PPC for 2013. Here are the five top trends to strongly consider implementing this year. More…

Facebook Ads For Candidates Reply

With everyone in a political mindset, I thought it would be fun to examine the candidate’s Facebook presence and ads. Recently published at FBPPC.com, “Which Candidate is More FANtastic on Facebook?” shows some interesting stats and ad examples from the men competing to rule our fine nation.

A few great articles I would recommend:

The science of political advertising

Do all those clichéd images of happy children and American flags actually sway voters? Yes, but perhaps not in the way you’d expect, researchers say. More…

Podcast: Learn About Facebook Landing Pages Reply

The only thing more fun than maxing out on PPC is collaborating with experts in the industry. “Learn About Facebook Landing Pages with SEM / PPC Strategy Consultant Lisa Raehsler” aired on WebMasterRadio.fm and is archived there and available on iTunes. The podcast is one from the program Marketing Nirvana, which focuses on online marketing tips and education to improve ROI and revenue. It’s produced by Brad Geddes of Certified Knowledge, the premier online marketing and Adwords trainer.

If you are not sure what to do with your Facebook landing pages and goals, then tune in! Or try the podcast on iTunes.

Notes from the show: More…