Search Engine Marketing and PPC Expertise
Lisa Raehsler at Big Click Co has industry recognized expertise in SEM and PPC for search engines, display, retargeting, and social media ad campaigns. With extensive strategy and program development for dozens of accounts across industries, you’ll see your results improve quickly. Additional areas of expertise include:
Advertising agency experience with major brands means your brand and other marketing tactics are a key consideration in your SEM strategies. Many SEM managers come from a limited or technical background. Strategic marketing experience is best for reaching the right audience, at the right time, with a positive ROI.
As a Google Adwords Certified Partner you can be assured that best practices are implemented in your Adwords accounts. Lisa works with Google representatives and Google agency programs to get the “inside scoop” on cutting-edge technologies and then recommend how this can get the best results for your business.
Participating in industry events and collaboration with industry experts means not being stuck in an office, pushing buttons all day with tunnel vision. She thinks big, thereby maximizing opportunities to learn and collaborate with best-of-the-best, marketers and vendors.
Lisa frequently lends her expertise to the search industry through organizational involvement, speaking, and writing. Lisa’s recent speaking engagements on search engine marketing include SES, OMS, MIMA, and SMX conferences, as well as numerous private and public training engagements. As a columnist for ClickZ and Search Engine Watch, she writes on the topic of paid search. She holds a BA in Economics from Valparaiso University and is a Google Adwords Certified Partner.
Learn more about Lisa Raehsler’s search engine marketing industry speaking engagements.
Select Industry Articles
- ClickZ, Google AdWords: 5 New Features That You Need to Know About
- Search Engine Watch, Google AdWords Auction Insights Reveals Who You’re Competing Against
- Search Engine Watch, What People Search For – Most Popular Keywords
- ClickZ, 3 Hot Online Marketing Trends and Google AdWords
- ClickZ, Does Facebook Care Enough About Small Advertisers?
- ClickZ, Don’t Ignore the Negative
- ClickZ, Retargeting: Beyond the Basics
- Search Marketing Standard, Hello Again: Retargeting Tips For Beginners
- Certified Knowledge Blog: Your New PPC Secret Weapon: The Search Funnel and Keywords