In a few weeks I’ll be speaking at Hero Conf 2012 with PPC experts from around country. My sessions include: The New World of PPC For Ecommerce and a Retargeting Panel. If you haven’t registered for this event, you need to do it!
They also recently published an interview with me you may enjoy reading: Interview with Lisa Raehsler: PPC, Display, and Ecommerce
Did you know there are dozens of different ways to set-up and manage PPC accounts? Adwords Audits can help surface inefficiencies in your current accounts and save you valuable click spend.
Contact me to get more info on Adwords Audits and how they can help you.
Do you have a mobile PPC strategy yet? This presentation is full of valuable and timely tips on the hottest trend in PPC today.
- Statistics on Mobile Landscape
- How Mobile Search is Diﬀerent
- Set-Up Basics for Mobile Campaigns
- Mobile Advertising Options in Adwords
- Ad Formats
- Targeting Options
- Mobile Landing Pages
- Mobile Analytics
- Mobile Ads on the Horizon