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“The Impact of Apps on Search” in EContent

Posted on May 7, 2012 in Articles, mobile PPC, PPC

I’m a quoted source in this great post on “The Impact of Apps on Search” in EContent Magazine by Lin Grensing-Pophal. Search in apps will be become more critical as mobile and technology grows beyond what we know as traditional search.

The Impact of Apps on Search

The explosion of nondesktop access points to information and the proliferation of apps has had-and is likely to continue to have-a significant impact on the way that users seek and access information….

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